What is your goal?

by | F2B Podcast

If the goal is for your name to be in lights, CHANGE IT TODAY.

Full Transcript:

If your goal in business is for your name to be in lights, then you better change that goal today.

I don’t want to tell you what your motives should be, etc., because, as I’ve shared before, I struggle with having pure motives versus impure motives and I pray about that every day.  I want the Lord to help me in that regard.  I want to be a person who has pure motives, who has empathy for other people and who does things out of a genuine love and care for other people.

In business, your motives are so easily on display.  It can be just in the way that you talk, in the way that you market, in the things that your website says, in the way that you handle yourself on emails and phone calls.  Your motive is very clear to people.  People can often see right through what you’re doing and get down to the heart of the matter for you.  If your goal is for your name to be in lights, if your goal is for you to be recognized, if your goal is to have accolades, then you should change it.

I’m going to share an analogy that does not come from the business world and in some sense I’m even hesitate to share it, but I’m going to share it anyway.

It comes from a ministry context, I won’t say the name of the college.  As I was scrolling through Twitter recently there was a college that I am very familiar with, very closely tied to a particular kind of background of Christianity that I come from.  I saw a Twitter message, it was a highlight reel, from their preaching contest that they were holding at their college.  And I thought, what in the world is happening?  A preaching contest.  That sounds like the most ungospel thing I have ever heard of in my entire life.  A preaching contest.  This is a contest where people are taking the very spiritual and very sacred act of preaching the word of God and they are specifically in this process looking to have their name in lights, looking to receive some sort of award or trophy for it.

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The apostle Paul, one of the greatest preachers to ever live, said God forbid that I should glory except in the power of the cross.  That’s where our glory.  It’s not about us.

The same in true in business.  It’s not about us.  It’s about others.  It’s about serving the Lord.  Business is a good thing for us.  As the business owner, you have rights that other people do not have in your business.  You get to say what goes.  That also means you get to take the risk.  There’s a balance between risk and reward.

I’m just asking what’s your goal.  What’s your goal with your business?  Is it to have your name in lights?  Is it to make a bunch of money?  Is it to make a brand that everybody recognizes?  Some of these things can be okay depending on your motives.  It’s not wrong to want to have a high impact, to make a lot of money so that you can do things to impact other people.  Making a lot of money in itself is not a bad thing.  You can provide well for your family.  You can provide well for future generations.  You can give that money to people who are in need of it.  So definitely there are good things to be had with good business goals.  You should have goals.  But that point is if your goal is merely for your name to be in lights, it is the wrong goal and you should change it.

I can say this from a place of honesty because I have had those goals before.  Sometimes I still think that way.  That’s why I say I’m asking the Lord to help me with my own motives, with my own goals.  Why am I doing what I’m doing?  That’s the question.  It’s something that I reflect on often.  The Lord is helping me, and I think he can help you too.  Really think about that.  Why are you actually doing what you’re doing.  Once you get the why settled, if you’re doing the why for the right reasons, it becomes way easier to do the hard things.  To do the things that you know you need to do.  Stay consistent.  Am I recording this podcast because I just like to hear my voice?  Am I spending hours working on this just because I want to hear myself speak or is it because I have something to share with the world that I think is important.

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Reflecting on that makes a big difference in the way I do things and the reasons why I do things and in my consistency even, in doing them, and in how well I do them.  You will do a better job if you are doing things, not out of selfish motivation, but out of a love for others and out of a respect for the Lord and the abilities that he has given us.

God bless and we’ll see you in the next episode.  I appreciate you for listening.

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